Millbrook Welcomes Nissan Sales Team Onsite

Millbrook Welcomes Nissan Sales Team Onsite
  • Nissan’s long-standing training event partner, AMCI Global, designed and delivered Millbrook-based events for the Nissan Academy and Marketing teams
  • Second time AMCI and Nissan Motors (GB) Ltd have chosen Millbrook for product launch training since 2015
  • Events ran from middle to end of January 2018

Millbrook has once again worked with AMCI Global, the product training partner for Nissan Motors GB, to host approximately 1,700 delegates at its proving ground in the UK.

The series of events ran over a two-week period and comprised product launch training for sales and service staff from across the dealership network, a dealer conference and a fleet customer day, with guests travelling from all of the UK to attend.

Each of the events centred on the launch of the New Nissan LEAF and Nissan e-NV200 all-electric vehicle models, as well as Nissan Intelligent Mobility vision to provide a framework to move customers around the world towards a safer and more sustainable future.

The new Nissan LEAF in particular provides a raft of Nissan Intelligent Mobility technology features including e-Pedal and autonomous drive technologies such as ProPILOT, and Pro-PILOT Park.

To allow guests to safely experience all that New LEAF has to offer, AMCI Global made use of Millbrook’s hill route, city course and high speed circuit, as well as the site’s Concept 1 and Concept 2 venues.

AMCI has hosted a number of events at Millbrook, and in partnership with Nissan chose the site for this particular activity due to the site’s accessible location and close proximity to Luton Airport. The varied and flexible track facilities were also an essential requirement, allowing attendees to test the vehicles and experience their full capabilities.

Holly Silk, Senior Project Manager at AMCI Global said: “We have worked with Millbrook for a number of clients over the years. It offers a fantastic training space and driving opportunities, and the team at Millbrook have been great to work with, always keen to make the event as successful as possible.”

Kevin Leaver, Head of Events at Millbrook said: “Having worked well with AMCI Global many times before, we are delighted that it chose Millbrook to host its latest training event. Our unique offering has always been a strong selling point and we were pleased to welcome Nissan’s new vehicles onsite.”

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